2012 Nonprofit Donor Engagement Study Edit Title

This donor-focused study gathered feedback from consumers spanning a wide range of giving levels ($25 – $5,000+) who donated to a nonprofit in the past 12 months. Survey questions sought to understand understand individuals’ preferences regarding traditional and digital media for donating, volunteering, and engaging with nonprofits.

2012 Nonprofit Donor Engagement Study

NTEN partnered with Charity Dynamics to conduct the 2012 Nonrprofit Donor Engagement Study. This donor-focused study gathered feedback from consumers spanning a wide range of giving levels ($25 - $5,000+) who donated to a nonprofit in the past 12 months. Survey questions sought to understand individuals' preferences regarding traditional and digital media for donating, volunteering, and engaging with nonprofits.

http://www.nten.org/research/2012-nonprofit-donor-engagement-study

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