Resource published Wed, Dec 12, 2012 at 02:46PM UTC edited Mon, Jan 13, 2014 at 09:03PM UTC
2012 Nonprofit Donor Engagement Study Edit Title
This donor-focused study gathered feedback from consumers spanning a wide range of giving levels ($25 – $5,000+) who donated to a nonprofit in the past 12 months. Survey questions sought to understand understand individuals’ preferences regarding traditional and digital media for donating, volunteering, and engaging with nonprofits.
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