Resource published Tue, Feb 11, 2014 at 07:30PM UTC edited Tue, Apr 29, 2014 at 02:19AM UTC
1/30/13: Writing Wednesdays: Plan Your Editorial Calendar (with a Special Guest) Edit Title
Do you plan out the content for your blog, website, newsletter, press releases, social media, and other communications channels? Or are you publishing content on the fly?
By offering relevant, engaging, well-crafted content, your organization can better spark conversation, share your message, and advance your cause — all on your own terms. But it can be a complex juggling act to do it all:
-generate content ideas -choose the most compelling content -drive the content production process -and even gather the often strong opinions of stakeholders and approvers
Blog post & resources: http://www.writingtomakeadifference.com/archives/1977
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