Using Facebook LIVE to Broadcast Impact

Wed, Feb 08, 2017 at 1pm EDT / 10am PDT

Facebook Live is taking the newsfeed by storm! This (relatively) new live broadcasting feature lets any person, brand, or nonprofit live-stream events, reveals, celebrations, and more. The Humane Society, The White House, the MET, and many smaller nonprofits are broadcasting... (continued)

Taggedfacebookvideo marketingfacebook livecontent marketing

Making the Newsfeed: Facebook Ads for Advancement

Tue, Jul 22, 2014 at 1pm EDT / 10am PDT

Click here to register

For advancement teams, getting a constituent's attention on Facebook can be tough.

Even while creating remarkable content, there are moments when your institution’s social content strategy can benefit from an advertising boost.... (continued)

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Creative Ways to Get More Facebook Engagement in 2015

Wed, Feb 11, 2015 at 1pm EDT / 10am PDT

You see the potential that Facebook offers for engaging supporters and creating more exposure for your nonprofit. But with declining reach, and more competition in the newsfeed, reaching your supporters is more challenging than ever before.

This free webinar will show you... (continued)

$9.00
Webinar

Taggedfacebookcultivationretentioncontent marketingmarketingsocial media

Using Social Media to Meet Nonprofit Goals: The Results of a Survey

Are social media channels helping nonprofits engage their current audience? Recruit new supporters? Raise money? 20-page Idealware report. Results of survey of 459 nonprofit staff members. What nonprofits are using. How well they think it works, for tools including Facebook, Twitter, MySpace, LinkedIn,... (continued)

Taggedblogsphoto sharingvideo sharingtwittersocial mediasales and marketingmyspacemarketing / brandingmanagement & technical assistancelinkedin

Social Media Policy: Better To Have One Now Than Later

The increasing demand of technology commands that you put some type of social media policy in place. Particularly with the lawsuits that have been recently filed. Provided are the keys to helping you create one sooner than later.

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This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 3.0 United States License.

The Sharing Entity offering such Paid Content hereby grants You a... (continued)

Taggednonprofitmedialawhuman resources / personnelfacebooktwitter

3 Steps to Creating a Killer Social Media Campaign!

Follow the link below for the full article! Summary: Social media has effectively changed the realm of possibility when it comes to running and promoting a non-profit campaign. Want to tap into the power of social media to raise money for your organization? Here are 3 steps to create a killer social media campaign... (continued)

Taggedyoutubetwitterredditfacebookexamplesuccessnonprofitgivingsocial mediacharity

Rethink The Update: Building Meaningful Online Engagement

Wed, May 20, 2015 at 1pm EDT / 10am PDT

You know that your organization matters to your supporters, but social media status updates are falling upon deaf ears. What is missing? More often than not, it’s simply a question of stepping back and looking at three things: Who is your audience, what do they want to discuss, and how are they valued online... (continued)

Taggedsocial mediafacebookcommunity engagementmarketing strategycultivation

The Nonprofit Social Media Decision Guide

Collectively, these resources will guide you step-by-step through the process of considering your own social media needs.

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This work is licensed under a Creative Commons Attribution-NonCommercial 3.0 United States License.

The Sharing Entity offering such Paid Content hereby grants You a nonexclusive, personal, noncommercial, non-sublicenseable, non-transferable, limited right and license to... (continued)

Taggedcommunicationstechnologysocial mediayoutubetwitterprogram directorprogrammanagement & technical assistanceguidefacebook

Tips for Building an Online Donor Community

If you’ve heard it once, you’ve probably heard it a thousand times: you MUST have a Facebook page and a Twitter account if you’re going to reach and engage donors in the 21st century. And so, if you’re like many non-profits, you asked a volunteer or board member to please go ahead and get your organization online.

http://sumac.com/tips-for-building-an-online-donor-community/

Taggedtwittersocial mediaonlinenonprofitfundraisingfacebookcommunity

Facebook Success Stories

Monday, 08 March 2010 05:29
Here is a great resource for those of you who might not understand the value of having a facebook page for your organization OR for those who do have a facebook page but are unsure of how to utilize it as a key marketing tool.
We can all use free training and comprehensive explainations of this new... (continued)

Taggedsocial mediastoriesprivate independent foundationsprivate grantmaking foundationsphilanthropyvolunteerism & grantmaking foundationscommunicationsadministrativesocial marketingpublic relations

3 Ways to Get More Authentic Facebook Page Likes

Follow the link below for the full article! Summary: If you want to get more authentic Facebook Likes, don’t beg or buy. Instead, use one of these three techniques to get real, genuine Facebook Fans that will count!

http://sumac.com/3-ways-to-get-more-authentic-facebook-page-likes/

Taggedfacebooknon-profitauthenticlikesmoreedgerank

How to Use an Online Donor Funnel to Raise More Money

Wed, Mar 19, 2014 at 1pm EDT / 10am PDT

You're probably already familiar with the idea of a donor funnel, going from awareness to to loyalty. But how does this work with social media and e-mail marketing?

This free webinar will show you step-by-step how to create an online fundraising strategy using a donor... (continued)

$9.00
Webinar

Taggedfacebookemail marketingfundraisingsocial mediaonline fundraisingNonprofit Webinarswebinar

Using Facebook Ads to Promote Year-End Campaigns

Wed, Oct 08, 2014 at 1pm EDT / 10am PDT

2014 is closing fast! Do you have a game plan to promote your year-end campaign? Have you considered Facebook Ads?

Facebook ads are an incredibly inexpensive and effective way to create more reach, and increase RSVPs for your year-end fundraiser.

This webinar will show you... (continued)

$9.00
Webinar

Taggedfacebookfacebook adsfundraisingeventssocial mediafund raisinggivingnptech

Six Creative Ways To Use Photos To Increase Engagement On Your Facebook Page

Follow the link below for the full article! Summary: People love pictures! And Facebook users love liking, commenting on, and sharing photos more than any other type of content on Facebook. So posting photos gives you an advantage in the Edgerank game. Here are six ideas to help you get... (continued)

Taggedjohn haydonfacebookmarketingnonprofitcharitypicturesedgemark

Social Media Success Stories: 5 Tips to Take Away

Follow the link below to read the full article! Summary: 5 things that make a successful social media campaign. Non-profits can use these tips as guidelines for exploring and experimenting with social media

http://sumac.com/social-media-5-tips/

Taggedabout nonprofitstwitterfacebookdatabasefundraisingsoftwarenonprofitsocial media

Social Media Firings: The Continuing Saga

In lieu of recent events, this post addresses a few cases that have come down regarding employees fired over Facebook

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This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 3.0 United States License.

The Sharing Entity offering such Paid Content hereby grants You a nonexclusive, personal, noncommercial, non-sublicenseable, non-transferable, limited right and license to view, use, display... (continued)

Taggedmarketingnonprofitlegalsocialmedialawadvertisingfiringtwitterfacebook

The Future of Social Media Marketing w/ Gary Vaynerchuk

Really interesting interview, with great suggestions on overall strategy as well as specific tips for getting your message out on social media. H/T Julia Campbell .

(Warning: some strong language, so you might want to listen with headphones)

http://www.youtube.com/watch?v=0Qy9aLqhxcc

Taggedsocial mediacommunicationsmarketingfacebooktumblrpinteresttwittermessaging

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