Tue, Apr 22, 2014 at 1pm EDT / 10am PDT
With over 1 billion users, Facebook has emerged as a go-to place for understanding interests. With 250 million users, LinkedIn has established itself as a leading source for career information. Yet, these powerful networks continue to operate at the periphery of most non-profit fundraising... (continued)
Tue, Apr 29, 2014 at 1pm EDT / 10am PDT
There is no such thing as a single channel person. You, me, our donors, no one spends their days in just one channel or place or media. Which means we need to create campaigns that connect with our supporters where they are and in all the places they spend their... (continued)
Tue, Jul 29, 2014 at 1pm EDT / 10am PDT
This session will focus on the root causes of poor retention rates, and offer tips for improvement based on the principles of Dr. Adrian Sargeant and Tom Ahern: two world-renowned authorities on building donor loyalty. Sargeant and Ahern's principles are based upon years of research conducted in the... (continued)
Tue, May 06, 2014 at 1pm EDT / 10am PDT
Ever wonder how Black Girls Code raised $110K+ to support their programming in 10 cities in summer of 2013? How Kite Patch found 11,000+ contributors to support their work making people invisible to mosquitoes? How the Parkinson's Institute engaged multi-generations of donors to raise over $500K?... (continued)
Tue, Jul 22, 2014 at 1pm EDT / 10am PDT
For advancement teams, getting a constituent's attention on Facebook can be tough.
Even while creating remarkable content, there are moments when your institution’s social content strategy can benefit from an advertising boost.... (continued)
Tue, May 13, 2014 at 1pm EDT / 10am PDT
You know storytelling is an important tool in your nonprofit's fundraising and communication plan. You also know that social media offers a variety of opportunities to connect and communicate with your audience.
So why aren't we bringing more of our stories to social media?
Join Vanessa Chase from The... (continued)
Tue, Jul 08, 2014 at 1pm EDT / 10am PDT
Your organization's website is critical to your success. It's the place to tell the world about your mission and motivate visitors to take action - whether it's making a donation or signing up for your services. For many organizations, it's difficult to know where to start. What do you do next with your website and how... (continued)
Tue, Jul 15, 2014 at 1pm EDT / 10am PDT
Following on my April 8th webinar WHY YOU: What makes a great LinkedIn profile for nonprofit professionals we will cover more material to improve your personal and organization's use of LinkedIn, going... (continued)
Tue, Apr 08, 2014 at 1pm EDT / 10am PDT
In this session I will analyze an Executive Director's well-developed LinkedIn profile page, highlighting how/what you need to express why you and why your organization. We will go step-by-step from the top to the bottom, with my commentary, on what you want to include in your profile to... (continued)