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Making the Newsfeed: Facebook Ads for Advancement

Tue, Jul 22, 2014 at 1pm EDT / 10am PDT

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For advancement teams, getting a constituent's attention on Facebook can be tough.

Even while creating remarkable content, there are moments when your institution’s social content strategy can benefit from an advertising boost.... (continued)

Taggedfacebooksocial mediatech tuesdayNonprofit Webinarswebinarfeature

Social Media: No Longer for Just the Bottom of Your Donor Pyramid

Tue, Apr 22, 2014 at 1pm EDT / 10am PDT

With over 1 billion users, Facebook has emerged as a go-to place for understanding interests. With 250 million users, LinkedIn has established itself as a leading source for career information. Yet, these powerful networks continue to operate at the periphery of most non-profit fundraising... (continued)

Tagged#fundraisingsocial mediaprospect research#nptechtechnologytech tuesdayNonprofit Webinars

Michael Hoffman

Michael Hoffman is a leading authority in online marketing for nonprofits and a long-time consultant to nonprofit leaders on online fundraising, advocacy and community engagement strategies. He started his career as a political consultant and Washington-based nonprofit fundraiser before joining a venture investment firm to develop internet start-ups. Hoffman... (continued)