6 Truths About The Donor Psyche & How They Inform Nonprofit Marketing Edit Title

Follow the link below for the full article! Summary: Peter Singer, arguably the most famous and influential modern philosopher, delves into to the human psyche to determine what’s holding people back from giving at their full potential. He cites 6 reasons, which give way to 6 very clear things you can do to inspire giving in your next campaign.

6 Truths About The Donor Psyche & How They Inform Nonprofit Marketing

Peter Singer, arguably the most famous and influential modern philosopher, argues quite convincingly that people have a moral obligation to give. Singer is an interesting guy. Named by Time magazine as one of the 100 most influential people in the world, this original and influential moral pioneer is said to surpass any philosopher since Bertrand Russell.

http://sumac.com/6-truths-about-the-donor-psyche-how-they-inform-nonprofit-marketing/

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