How to Work with Corporations: Marketing vs. Philanthropic Donations Edit Title

Article addressing nonprofits to approach corporations for philanthropic support by utilizing their membership contacts, employee giving, and cause related marketing techniques.

Article addressing nonprofits to approach corporations for philanthropic support by utilizing their membership contacts, employee giving, and cause related marketing techniques.

How to Work with Corporations: Marketing vs. Philanthropic Dollars

by Richard Male The nonprofit sector is the second largest sector in the private economy exceeded only by the manufacturing industry. In 2002, more than $750 billion dollars flowed into and out of the nonprofit sector throughout the United States. Unfortunately, the majority of nonprofits don't know how to ask corporations for money.

http://www.multiculturaladvantage.com/opportunity/grants/read/How-to-Work-with-Corporations-Marketing-vs-Philanthropic-Dollars.asp

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