Product and Service Management Edit Title

This module provides a wide overview of considerations in developing and managing a product. How a product is developed or managed is depends very much on the nature of the organization and its products.

Entrepreneurship -- Product and Service Development

© Copyright Carter McNamara, MBA, PhD, Authenticity Consulting, LLC. Adapted from the Field Guide to Nonprofit Program Design, Marketing and Evaluation. Product (or service) management includes a wide range of management activities, ranging from the time that there's a new idea for a product to eventually providing ongoing support to customers who have purchased the new product.

http://managementhelp.org/productdevelopment/index.htm

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