The Strategic Marketing Matrix for Social Entrepreneurs Edit Title

Discusses strategic marketing and notes the question that must be asked before a nonprofit can decide whether to pursue a specific target market (even if it is possible to ?win?): ?Is it worth it?? 2/27/06

Social Enterprise Reporter

The Social Enterprise Alliance (SEA) has announced that its 2015 annual Summit will be held in Denver next September 16-18. The Host Committee is led by Tamra Ryan, CEO of The Women's Bean Project , Janine Vanderburg, President and CEO of JVA Consulting, and Catherine Henry, Executive Director of Work Options for Women.

http://www.sereporter.com/?q=node/184

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