Webinar published Mon, Jan 12, 2015 at 08:39AM UTC edited Sat, Apr 25, 2015 at 04:45PM UTC
What Your Sponsors Really Want webinar Edit Title
Wed, Feb 18, 2015 at 1pm EDT / 10am PDT Edit Date
Have you ever been at your wits end for finding sponsors?
Are you afraid of what sponsors are thinking?
Do you have a hard time justifying why they should sponsor you, other than “We’re a good cause”?
Big events make the majority of their money with sponsorship.
Whether you’re coordinating a music festival, a nonprofit special event, or even a walk-a-thon, this webinar will help you. How? This webinar will help you start to create the connections for sponsorship. You will learn how to articulate your value to sponsors on paper and in person. You’ll learn how to create your sponsorship proposal, how to nail that sponsorship meeting, and more! You’ll even learn how to create an after-event sponsorship report that shines, AND that helps you get the sponsorship for next year!
We’ll reveal the secrets of what sponsors REALLY want to get out of sponsoring you, based on research from actual sponsors!
After taking this 60 minute webinar, you’ll be able to get inside your sponsors’ heads to figure out how to speak to their needs and create that longer term relationship to sustain your nonprofit for years to come.
You Will Learn:
- How to Get Your Foot In the Door with Sponsors (How to meet them)
- How to use your website to make your event attractive to sponsors (with lots of real life examples!)
- What your sponsors are really hungry for
- Phrases Your Sponsors LOVE to hear
- Learn when to pitch sponsors! (When your sponsors make budget decisions)
- What to Bring To Your Sponsorship Meeting
- How to find and show your demographics
- 7 key elements of a good sponsorship proposal
- How to help sponsors measure the impact of sponsorship
- Best practices for your sponsorship report (with tons of examples!)
“I learned so much from Mazarine’s sponsorship seminar! I have already put some of her tips into place with great success! It’s definitely a valuable presentation.” -Colleen Payne, Executive Director, Spina Bifida Association of Kentucky
“Mazarine’s Sponsorship webinar provided me with valuable information and some creative new ideas that I will put into practice immediately! So much to think about! -Sue Ann Lynes, Executive Assistant/Corporate Membership, Soil and Water Conservation Society, Iowa
“I was highly impressed with Mazarine’s sponsorship webinar. She provides practical advice and pertinent information on best practices, how-to strategies and many new and different places to look for sponsors. Great for anyone, novice to expert.” -Karrie Groves Riemer, Operation Sack Lunch, Seattle, WA
“Mazarine’s sponsorship workshop helped me ‘think big’ for a big event. Great resources, fresh ideas and lots of energy. Thank you!” -Leigh Crow, Director, Resource Development, United Way of Forsyth County, Georgia
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