Wed, Mar 30, 2016 at 1pm EDT / 10am PDT
Donations made online is one of the fastest-growing gift channels. While it's not yet a juggernaut, it is significant enough to pay attention to. And if your online gift processes aren't operating according to best practices for user-experience and donor stewardship, you... (continued)
Wed, Oct 29, 2014 at 1pm EDT / 10am PDT
The growth of the Internet has given rise to a new discipline of online marketing: inbound marketing. Businesses and organizations who have mastered inbound marketing through content publishing are reaping vast dividends in the form of website traffic and conversions.
For nonprofits, there is a huge... (continued)
Tue, Jul 29, 2014 at 1pm EDT / 10am PDT
This session will focus on the root causes of poor retention rates, and offer tips for improvement based on the principles of Dr. Adrian Sargeant and Tom Ahern: two world-renowned authorities on building donor loyalty. Sargeant and Ahern's principles are based upon years of research conducted in the... (continued)