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  1. Vanessa Chase Lockshin Vanessa Chase Lockshin commented Fri, Aug 14, 2015 at 03:07PM UTC (edited Tue, May 16, 2017 at 06:18AM UTC)

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3 Writing Strategies That Will Help You Raise More Money

Wed, May 03, 2017 at 1pm EDT / 10am PDT

How confident do you feel about your writing? It's an important skill every non-profit professional should have at their disposal for fundraising. Writing that raises money is more for a science than an art, and this webinar will break down three important strategies that you can use in your writing... (continued)



5 Steps to Telling Better Non-Profit Stories

Wed, Sep 21, 2016 at 1pm EDT / 10am PDT

Has your organization tried telling stories? Have your stories had the results you hoped for?

Stories are an excellent way for non-profits to raise money and build relationships with donors. But not all stories are automatically great. There are a few key things that non-profits can do to tell better stories... (continued)


Taggednonprofit storytellingfundraising

Non-profit Audience Profile Worksheet

Improve the effectiveness of your organization's fundraising and communications by creating an audience profile.
An audience profile will help you create a clear picture of who you're talking to, what their life is like and what their desires and motivators are. All of that information will help you make more informed decisions when creating your next appeal or communication.


Why Knowing Your Audience Is Your Most Important Knowledge Asset

When it comes to nonprofit fundraising and communications, there's really only one tool that you need to have - an audience profile! You must know who you're talking to in order to be effective and achieve your goal.

This post will explain how you can put together an audience profile and... (continued)

Taggedfundraisingnonprofit communicationsstrategic marketing communicationsstorytelling

Linda Lysakowski, ACFRE

Linda Lysakowski, ACFRE

Linda is one of just one hundred professionals worldwide to hold the Advanced Certified Fund Raising Executive designation. In her twenty-plus years as a philanthropic consultant, she has managed capital campaigns; helped dozens of nonprofit organizations achieve their development goals, and has trained more than... (continued)