Resource published Wed, Mar 26, 2014 at 10:50PM UTC edited Wed, Mar 26, 2014 at 10:51PM UTC
Why Knowing Your Audience Is Your Most Important Knowledge Asset Edit Title
When it comes to nonprofit fundraising and communications, there's really only one tool that you need to have - an audience profile! You must know who you're talking to in order to be effective and achieve your goal.
This post will explain how you can put together an audience profile and why it's your most valuable knowledge asset.
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